From the Swiss Alps, with love
At Michelle Peters, every product is created with care, intention and attention to detail. From the first idea to the final formula, we stay closely involved in every step of the process, allowing us to preserve the quality, integrity and experience we want our products to offer. It's a thoughtful approach to skincare — refined, personal, and made without unnecessary compromise.
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Every Detail Matters
At Michelle Peters, we believe quality is reflected in every thoughtful decision. That's why we stay closely involved throughout the entire process — from carefully selecting our ingredients and developing each formula to the final presentation of every product.
This thoughtful approach allows us to stay true to our vision, continually evolve and refine every detail, always with the aim of creating a skincare experience that feels
considered, conscious and personal. Listening to our community is also part of
this journey. Your experiences and feedback inspire us to keep evolving and improving everything we do.
At Michelle Peters, we believe quality is reflected in every thoughtful decision. That's why we stay closely involved throughout the entire process — from carefully selecting our ingredients and developing each formula to the final presentation of every product.
This thoughtful approach allows us to stay true to our vision, continually evolve and refine every detail, always with the aim of creating a skincare experience that feels
considered, conscious and personal. Listening to our community is also part of
this journey. Your experiences and feedback inspire us to keep evolving and improving everything we do.
Glowgevity®
Calm today. Luminous for a lifetime.
Glowgevity® is not anti-aging. It is the art of preserving what makes your skin luminous, resilient, and unmistakably yours — for a lifetime.
We were founded on a conviction: that skin under stress doesn't need more correction — it needs calm.
Glowgevity® is that calm, practiced as a daily ritual, for skin that's tired of reacting to everything it's given.
Every formula we create is born from this belief — that nature holds the blueprint, and science refines it. Not one at the expense of the other, but both in perfect harmony.
"I learned that natural doesn't always mean tolerated — many 'natural' ingredients irritate the
skin just as much as synthetic ones. That's why every formula passes through the same
exclusion list Angela built decades ago, regardless of whether an ingredient is trending or
not."
— Michelle Peters, Founder
Less, not more — sensitive skin needs calm, not correction
Luminosity that lasts — not a fleeting glow
Swiss nature + Swiss science — never one without the other
Beauty as a gesture of self-respect — not self-correction
Cleanse
Remove — gently, thoroughly, without stripping
Boost
Activate, with Alpine actives that calm and hydrate
Restore
Protect — seal, shield, sustain your glow
Six Decades of Swiss Skincare Mastery
Our story began in 1965, when Angela Braun — Michelle's mother-in-law and co-founder — first started formulating skincare guided by an uncompromising list of prohibited ingredients. That blacklist became the foundation of everything we do today.
60
YEARS OF SWISS
FAMILY EXPERTISE
1965
THE YEAR ANGELA'S
BLACKLIST WAS BORN
0
COMPROMISES ON
INGREDIENT STANDARDS
2
GENERATIONS OF
VISIONARY FOUNDERS
Glowgevity® — The Heart of Our Formulas
Three Swiss alpine actives. One promise: calm skin. Alpine rose calms. Edelweiss protects. Snow algae strengthens. All with nothing that irritates. Calm today. Luminous for a lifetime.
Three Swiss Alpine Actives
Alpine rose, edelweiss and snow algae. Our trio, chosen for skin that reacts to everything else.
The Blacklist
Zero essential oils. Sulfate free. Every formula passes the same blacklist of ingredients Angela built decades ago.
Alpine Water Base
Every formula begins with water from the Swiss Alps — the quiet foundation behind every Michelle Peters product.
Development
Every formula begins with careful, uncompromising attention to ingredient quality. We stay closely involved in every decision — nothing goes into a bottle we wouldn't trust on our own skin.
Regulation
Formulated to meet Switzerland's high regulatory standards — among the most rigorous in the world for skincare safety and quality.
Packaging
Thoughtfully sourced with sustainability in mind, so the care we put into your skin doesn't come at the planet's expense.
What We Stand For
Every decision we make — from ingredient to formula to packaging — is guided by three uncompromising principles.
Purity Without Compromise
Since Angela's 1965 blacklist, we have refused ingredients we don't trust — regardless of cost. Our prohibited list grows with science and never shrinks for convenience.
Science That Serves Nature
We use technology not to replace botanicals, but to unlock their full potential. Swiss encapsulation and cold extraction exist in service of nature — not in opposition to it.
Responsibility at Every Step
From sustainably sourced ingredients to eco-conscious packaging, we hold ourselves accountable to both our clients and our planet. Beauty should leave no trace it shouldn't.
Discover Glowgevity® in action
Cleanse. Boost. Restore.
Three Swiss formulas for sensitive, reactive skin — calm, not corrected.
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Everything you need, in one ritual.
Buy the Serum + Cleanser, receive the Restore Cream as a gift — limited edition
